President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Organisation Training

Organisation Training is a vital requirement for all companies. It's the difference between success and failure. Most employees who are hired, need some sort of training program to teach them how to work as part of a team. In addition, most companies that employ large teams find it easier to utilise this training when they take a specific job, or when they have a clear understanding of their role and responsibilities within the business. This article discusses what Organisational and Planning Training is and how it differs from Recruitment Training.

In all businesses, whether they operate within an organization or operate as a sole venture, there will be individuals with a limited knowledge of how the business works. They may possess basic skills that could help the company achieve its goals, but a job description should describe the skills of each member of the team, which is why on-the-job training is so important. For example, consider a plumber. He has a limited amount of skill in designing and repairing plumbing systems. He will therefore need specific training to learn how to carry out his job description, such as how to check pressure, test faucets and pipes, and other basics that would ensure he can provide the services required of him. The same goes for a computer technician, who would benefit from a detailed job description to ensure he understands exactly what his role entails, and that he knows how to carry out his duties in a competent manner.

Organisational training is essential for all employees. It teaches them how to think like a professional. It also teaches them how to handle and organise their time effectively and in a manner acceptable to the business. Training will identify what is expected of them and how to perform certain tasks. It is very important for a business to ensure that they have a well trained workforce.

Another reason why it is so important for employers to include organisation training, as part of their workplace wellness policy, is to reduce turnover and improve productivity. If employees know that they are valued and are capable of doing a job well, they are more likely to stay with an organisation for longer and develop good relationships with the staff. This can only be good for the business. On the other hand, if a disgruntled employee has enough motivation to leave, it is unlikely that the business will benefit from that person. The best solution would be for that person to undergo training, either before or after their employment with the company.

The most effective way to train an employee is through on-the-job training. This enables an employee to develop specific skills, in order to fulfill his role in the company. For example, when a new employee is put into a general management role, that individual should undergo some kind of training. This will enable him or her to know exactly what is expected of him, how to make the organisation successful, and how to improve the quality of the company's output.

Every employee should have some opportunity to learn about the success of the company he works for. This is something that can be taught in a class or workshop, although most organisations try to keep the training informal. After all, no one wants to see a team of people sitting hunched over a computer for hours. They want to enjoy themselves. Therefore, a good training program should incorporate games, fun activities and group projects. Some organisations even arrange for interesting trivia sessions.

Organisations also need to consider whether their workforce needs a specific type of training. If the people in an organisation are not highly trained, then they may find the knowledge boring and monotonous. It is far more useful to expose them to training opportunities that bring them up to speed with the job they are doing. However, this has to be planned carefully, in order to ensure that the employees are not confused and left in the dark.

In order for employees to enjoy organisation training, they need to learn what makes the organisation tick. Not only does this help the workers to appreciate what they do at work, but it will help them see how they can contribute to the success of the business. It also makes them feel that they are part of a team that is working towards a common goal. When this is the case, it is likely that they will be much more eager to put into practice the new skills and information they have learnt during training.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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